The Neuroscience of Coaching by By Richard E. Boyatzis and Anthony Jack (Consulting Psychology Journal: Practice and Research, 2018, Vol. 70, No. 1, 11-27)

Research article from Richard Boyatzis and Anthony Jack in which brain imaging is used to examine the impact of two contrasting styles of coaching: coaching for compassion (future-focused coaching to one’s vision of their ideal self) and, perhaps the more typical, coaching for compliance (coaching to overcome current challenges in meeting expectations of others). The brain responds very differently to each approach. Spoiler: coaching for compassion is better. Guidance is offered to coaches and managers (and, one can imagine, parents) on how best to help others achieve lasting self-improvement.

HIGHLIGHT(S): Our brains are tuned to protect us from threats. Ex. 360° feedback can result in a focus on negative comments and therefore becoming more closed to new possibilities. By exploring the individual’s personal vision before presenting feedback, there is a greater chance of using this data to spur positive, lasting change.

Link: https://meeco-institute.org/wp-content/uploads/2018/05/The_Neuroscience_of_Coaching1.pdf